No business ever gets very far without a steady stream of customers. They are your primary source of revenue, so taking care of your relationships with them must be your highest priority. To effectively foster customer relationships, your business should leverage customer relationship management (CRM) systems. Imagine buying a product, and it breaks the first […]
With the prevalence of cyberattacks on companies of all sizes these days, businesses cannot afford to relegate cybersecurity to the bottom of their budget priorities. When it comes to cybersecurity, even small businesses should partner with a managed IT services provider (MSP). Here’s why it’s crucial to partner with an MSP that can implement robust […]
Cybercriminals and hackers are rarely shy about the methods they use to attack their victims. Many of them are more than happy to share how they broke into a business’s network or how they walked away with thousands of dollars after successfully extorting a business owner whose company is now destroyed. There are new stories […]
If your managed IT services provider has been using the same business continuity plan (BCP) for years, your organization may be in trouble. BCPs should continuously be updated so you avoid overlooking or underestimating certain issues. Not updating your BCP is just one mistake that can harm your business. Here are a few more you […]
It is good to have an IT team and/or a third-party partner like a managed services provider (MSP) that helps keep your company protected against cyberthreats. It is even better to have all stakeholders be involved in preventing data breaches. Here’s how everyone can be proactive when it comes to cybersecurity. Understand the threats you’re […]
The key to finding competitive advantage is by embracing innovation. So no matter how trivial or whimsical a technological development may seem, you’ll want to keep an open mind about what it can do for you. But for a small company, what does “embracing innovation” actually entail? Read on to learn more. Be an early […]
Out with the old and in with the new! For far too long, small businesses have taken an old-school approach to IT services and security. In other words, they wait until something goes wrong before they call an IT services company and request help. Back in the day (think 1990s and 2000s), this approach worked, […]
Installing antivirus software and using strong passwords are no longer considered the bare minimum in cybersecurity. With your online activities transparent to internet service providers, third parties, and hackers alike, it’s important to keep your information secure and private by using a virtual private network (VPN). Here’s why. What is a VPN? A VPN creates […]
A solid marketing strategy can make a business profitable. Unfortunately, in the past, not all small businesses were able to spend a huge amount of their budget on marketing. With marketing automation becoming more and more accessible to small enterprises, that has changed. Here are marketing automation benefits your small business should leverage. Inbound lead […]
If you think your email is safe from hackers, think again. A lack of sufficient email security protocols can lead to data theft, unauthorized access to sensitive information, and successful malware attacks. Here are some tips to secure your email account from unwanted intruders and the many troubles that come with them. Use separate email […]
